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Blog Posts

What’s Follow-the-Leader Pricing?

Event season is coming to an end. Participating in huge events such as NACS , MPACT and Pacific Fuel has finally given us the chance to meet with many retailers face-to-face. It’s always great to hear different opinions surrounding the fuel industry and, even more so, have the chance to […]

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How to Use Premium Strategies to Increase Fuel Volumes

It is commonly accepted in the fuel retail industry that one of the keys to profit is balancing volume and margin through intelligent pricing. However, during our conversations with retailers, we were amazed to find an often neglected aspect of their offering can be optimized with relative ease. In this […]

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The 4 Models of Corporate Entrepreneurship

Entrepreneurship is defined as “The activity of setting up a business or businesses”. This doesn’t really apply to employees. Yet you want them to share that passion and energy you have for your own business. At EdgePetrol we call this an ‘entrepreneurial mindset’. And you want your business to grow. […]

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Should I Choose a Weekly Platts Price?

Why do retailers choose weekly lags? In the UK, there are plenty of options when it comes to securing a fuel supply contract. Depending on your choice of brand, you may have the options of daily or weekly lags, more often than not based on what we in the industry […]

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Pelco and Supermac’s Embrace Fuel Pricing Software

Pelco and Supermac’s are amongst the retailers embracing new technologies in the fuel market. Ireland is leaps and bounds ahead in convenience retailing. When it comes to shop offers, facilities and food-to-go, retailers from the UK, USA and the rest of the world sit up and take note. In spite […]

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“I Already Have this Data!”

‍Retailers often tell us that they have most of the data that Edge provides. Here we explain why they are right. According to our CRM, since we launched the EdgePetrol product 687 days ago on 6th September 2017 we have attended 346 meetings. If you only take into account working […]

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Can Software Improve Your Fuel Pricing Strategy?

As a pricing software company, you’d imagine that we’re likely to tell you that to price well, you need pricing software. But independent retailers have been pricing their sites for many years using spreadsheets and post it notes. Many of them are successful businesses today. So, what is the difference […]

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