You may have heard that EdgePetrol and Dover Fueling Solutions have agreed a commercial partnership including a minority investment to close our Series A funding round. As an EdgePetrol user, future user or partner, you may want to know “what does that mean for me?”. So that’s what I’ll cover […]
Understanding core consumers and needs is vital for the future Oil price has been increasing (50% up since start of year. Fluctuating prices make for a difficult environment) Unpredictability due to Covid Understanding brand, how do you brand inside your store, use different point of views. Put yourself in […]
If you own a retail fuel operation, you’re blessed, or cursed, with a lot of data. You receive data from the moment you’re born until the moment you die. Every piece of information is data in some way, shape or form. Data can be extremely useful sometimes (today’s date, for […]
Ok, so in reality spreadsheets are software! Arguably the most successful software of all time! They are still used by the majority of companies worldwide (including us at Edge) and are a great way to customize your data to provide the insight you need to run your business. And having […]
The fuel industry is humming with opportunity. It also has challenges. Retailers are often fighting off aggressive competitors in a market that is consolidating. Oil prices have been volatile. Supply chain issues and truck driver shortages have compounded this pain. Volumes are unpredictable. Short-term pandemic habits and long term changes […]
We keep going on about live margin, but what does that mean? Let’s start with the current situation: Many retailers are working out their margin based on either the most recent delivery or the cost if they were to take a tanker today. Most recent delivery makes sense because that […]
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