The Challenge
Nemal of Shan’s Group was concerned about the impact of fuel cards on his margin.
It was difficult for him to set a pole sign price that accounted for fuel card costs, which fluctuate daily but only come in at month end.
Before EdgePetrol, Nemal had no visibility on the impact of fuel cards when making his pricing decisions.
The Solution
Once Nemal started using EdgePetrol, he was able to see that he was making 1ppl less on diesel than he previously thought.
Knowing this prompted him to increase his price by 1ppl, tracking the impact on volume via the EdgePetrol app.
This new level of visibility meant that Nemal could make changes with confidence.
The Results
Nemal’s profit increased by 15% over a 31-day test period.
He now keeps a close eye on his net margin to ensure he accounts for fuel card costs when working out the margin needed to keep his desired profits.
“After using Edge, margin has gone up between 25%-30% and profit has gone up.” Nemal Shanmuganathan – Shan’s Group
