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How Pelco increased profitability by analysing their portfolio | Pelco, 10 stations

The Challenge

With different characteristics across their portfolio, Pelco were struggling to understand how different locations, brands and site profiles were impacting their ability to grow their profits.

The Solution

By being able to group sites into specific categories on EdgePetrol, Pelco were able to see the impact of their decisions on sub-sections of their portfolio and apply actions accordingly.

The Results

Decisions at Pelco are now more targeted, providing more robust strategies that drive sales and profitability.

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